A Pie

Everyday design rooted in local culture

Year

2024

CLIENT

A Pie

SERVICES

REBRANDING

A Pie faced the challenge of being perceived as a purely architectural practice, which limited its potential. The rebrand broadened its identity to reflect both architecture and product design, inspired by Ecuadors everyday graphic culture. This approach redefined the studio as accessible, experimental, and connected to local visual traditions, now extended into its digital presence.